There is poverty in our community and it has an impact. Roughly 140,000 Calgarians live in poverty. Your immediate question is “why should I care?” Because poverty is an issue that affects every one of us. It affects those of us not living in poverty. It affects business. How? Because we all end up paying for it some way or another. And if we could figure out a way to pay something now and reduce our ongoing costs in the future, wouldn’t that be money and time well spent?”
The United Way of Calgary and Area runs a poverty simulation program. As a board member for United Way, I recently had the chance to be part of this experience. I think it is one of the best things that I have ever done. Why? Because you actually feel, for a brief period of time, that you are being faced with the experience of living in poverty. In fact, I think it is something every Calgarian should do. It is experiential in a way that generates greater empathy while at the same time creates opportunities for innovation and ideation. Here is how it worked.
Each participant is given a scenario to act out where they pretend to be someone living in poverty. Some have jobs, some do not. Some have homes, some do not. Some have families. There were simulated jobs, stores, social agencies, government programs, educational programs; as much of the “real world” as can be packed into two hours. I was a 19-year-old man, living with my girlfriend and her baby in a rented home. I had a minimum wage job. She collected social benefits. We didn’t make enough to cover all our costs. We simply couldn’t make ends meet.
Over the course of 15 minutes, we simulated one week of life. The simulation went for four 15 minute periods, covering a month. We all made our way around the room during each 15-minute period, dealing with everything from work, trying to get benefits, trying to upgrade education, trying to find shelter, trying to get food, trying to pawn possessions to afford heat, taking care of children, dealing with debt, trying to survive.
What happened to me that made it so meaningful? At the end of the first week I lost my job. I can tell you that while I know it was only a simulation, I felt a wave of panic run through me. How would we afford to live? We had no savings. We couldn’t make ends meet even when I had a job. Where would I go? I re-applied but wasn’t hired. I went from place to place, getting little bits here and there. Agencies were very helping but they only had so much. After the second week our utilities were cut off and I received a notice that my health was diminishing because I hadn’t bought food. At the end of the third week we were evicted for not paying rent and had to go to the homeless shelter. We pawned possessions. In short, I felt completely lost, overwhelmed and desperate. It felt real. The decisions that had to be made, while simulated, are completely real. There are Calgarians facing these kinds of experiences and decisions each and every day. This column isn’t big enough to share the breadth of impact that this experience creates.
So how does business tie in? I came away from the experience with two key “a-ha’s” that businesses can incorporate into their operations to play their part in helping to reduce poverty:
- Ensure you have opportunities for your employees to stay employed. People living in poverty typically live in a less secure state than those who are not in poverty. Everything from a missed bus, to a sick child or parent, can make employment tenuous. Recognizing this, businesses can work to keep their best employees through supports of everything from greater flexibility to daycare. The cost of these kinds of programs might quite well be less than that of a revolving door of new employees and the costs of hiring and training.
- Support the creation of new business ventures. Organizations like Momentum help people escape poverty by creating small businesses. Many people in poverty have great talents and skills, and with a bit of coaching, assistance and start up capital they have proven that they can create lasting businesses. And those businesses hire people and generate economic value. You can support those kinds of organizations with your money or time as a coach or mentor. Both will be well spent.
Particularly in light of the looming labour shortage, we cannot afford to waste our human talent. We can work to ensure as many Calgarians are working or running their own companies, and ultimately living life less precariously. That kind of city is one that is better for all its people and businesses.